Audi Of America Evokes “The Birds”

 

 

 

 

 

” The latest spot for Audi of America by Venables Bell is something close to pure genius, poking fun at the idea of aerial drones delivering Amazon packages as a contrast to Audi’s superior engineering technology. Film buffs will especially appreciate the witty sustained homage to Alfred Hitchcock’s movie The Birds, from dialogue and camerawork to a musical pastiche of longtime Hitchcock collaborator Bernard Herrmann. More ad industry coverage at http://www.adbrands.net

 

 

 

    While we admire the cleverness of this advert , as drone pilots we are also somewhat alarmed at the unnecessary fear that this video will undoubtedly sow among a portion of the unknowing public and thus bring increased scrutiny and regulation from the politicians and busybodies of the world . That being said , the ad , on it’s face is extremely well done and a bit of creative genius .